Business and Tech Guide
Key findings B2B Content Marketing: 2014 Benchmarks, Budgests and Trends prepared by Brightcove Inc., the Content Marketing Institute and Marketing Proofs Brightcove Inc., a global leading provider of video content in the cloud provider, has […]
The main reason that leads consumers to buy are the recommendations of others. According to Nielsen, more than 90% of consumers indicated that word of mouth is their main source of influence when buying. Based on […]
The online video success among users. Every day, 75 million US Internet users consume this type of videos. The preferred platform for the public to access audiovisual content is YouTube, who already has more than one billion […]
The use of video marketing is growing exponentially. Its combination with social media is creating many and varied opportunities for businesses.Users have shown a growing interest in the use of this type of content, especially young […]
Within three years, mobile and tablets have become more important than traditional TV advertising platform. According to a Nielsen study in collaboration the Association of National Advertisers, virtually all customers, media and marketing agencies believe that […]
The integration of online media still seems complicated for many marketing departments that have not yet been configured to maintain multiple channels simultaneously and as a result the data are not always centralized question. Are the […]
The internet has become so much a part of our everyday existence that it’s difficult to imagine what it would be like to live without it. Yet in Davos at the World Economic Forum, Google’s […]
Companies have found in content marketing a powerful ally and 93% of them rely on it to strengthen the impact of their brands. But customers of these organizations do not respond to the same profiles and […]
The risk of fire continues to be one of the most significant workplace dangers. With the potential to seriously injure or kill visitors or employees, as well as damage stock, equipment and buildings, the impact […]
It is easy to fall into the mistake of thinking the best message for positioning on a mobile, rather, the best to hit the person. Therefore it should create the campaign thinking as always in our […]